About DHE

A brief history

Born in Kendal and brought up in Ambleside, I left the Lake District for the University of Cambridge. With an MA in French and Spanish, I spent 20 years in the book trade as Sales & Marketing Manager for book retailers, publishers and wholesalers in London, the Midlands and Essex. I managed one of the largest law bookselling businesses in London for 10 years. During the 90s, I spent some time working on freelance marketing and customer service projects for publishers and wholesalers. I then moved North to become Sales & Marketing Manager of the University of Durham’s Conference Office, promoting day and residential facilities to both business and leisure customers.

Recent experience

For 9 years up to September 2011, I worked as Tourism Programme Manager for South Lakeland District Council, planning and delivering tourism marketing initiatives. Much of my time was spent in partnership activity with local businesses, Cumbria Tourism and public sector organisations and I led several partnership groups. I have produced brochures, guides, newsletters and websites, delivered advertising, mailing and PR campaigns, represented the area and its businesses at exhibitions and promoted events.

And now?

As DHE Associates, I want to help you achieve your marketing goals by offering freelance marketing services to businesses and organisations involved in tourism and the creative industries. I can help with

  • marketing campaigns
  • advertising and PR
  • brochures
  • newsletters and websites
  • events and exhibitions work
  • copywriting
  • proofreading
  • administration

If  you can use good writing skills, practical marketing advice, sound local knowledge and experience, excellent attention to detail and great organisation, let’s talk.

See Working with you for more details.

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